Wednesday, 13 July 2011

8 Reasons Why You Need a Facebook Fan Page

More and more people are spending their hours on Facebook! So if you have a business and don't have a Facebook fan page yet, you are missing out on the free advertising opportunity Facebook has to offer. Here are eight good reasons why you have to get that Facebook Fan Page up and running as soon as possible.
1.) Online marketing era - The popularity of the internet brings about a lot of changes in the advertising industry. Social media, for one, is something every business should tap into. As of this writing, Facebook has over 500 million users and is increasing by the day. These users spend 700 billion minutes per month on the site.. Now, that is one global audience you wouldn’t want to miss advertising to.
2.) Instant Opt-ins – As soon as a person likes your Fan Page, he is immediately opting in to the daily updates you provide via your fan page. This is an excellent way for you to be in constant contact with future buyers..
3.) Customizable – A Facebook fan page is also highly customizable so you have the freedom to personalize it according to your business design and requirements. You can hire someone to create a welcome page, a contact form, or embed additional apps that will make the user experience on your Facebook fan page more pleasant. You can think of your fanpage as a second website complementing your money site.
4.) Promotes Interaction – Because you can directly communicate with everyone who has liked your page, it is now easier for you to interact with them through discussions, polls, etc. A highly interactive community allows you to build trust with your followers.
5.) Easy to Manage – Unlike managing a website, you don’t need to have extremely technical skills to get started with a Fan Page. If you already have a Facebook account, you can surely take care of setting up and maintaining your own fan page. Design wise, you may need a designer to help you set things up, but other than that, you are good to go.
6.) Fast Indexing – One of the best reasons why you should have a Facebook fan page is the fact that these pages get indexed pretty fast by search engines. Unlike private profiles, these pages can open up a new avenue for you to get new customers.
7.) Availability of Statistics - Similar to a website, you can monitor the visitors who have interacted with your fan page.. These statistics will be able to help you determine if you need to tweak or get more involved with your fan page or not.
8.) Builds a Following – If you manage your Facebook fan page right, you will definitely build a following from people beyond those who have liked your page in the first place. Why? Because every post, video, or link you share on your fan page can be re-shared by them to their friends. In the process, you will be earning new fans from the curious friends who sees their friend liking your posts.
This is the best time to start a Facebook fan page for your business. Any moment later and you would have lost precious advertising minutes to millions of people all over the world. And the best thing about a Facebook fan page is that it is available to you for FREE. So don’t wait any longer and start the process of creating your own fan page today.

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